The Dodge Demon Roadster concept car, which will be revealed at the Geneva Motor Show in March, is a compact, nimble, two-seat rear-wheel drive “roadster with attitude”. The idea of this concept is to create an affordable Dodge sports car which merges the Dodge brand cues of bold design and powerful performance with an open-air “fun-to-drive” attitude. The exterior design is therefore simple and typically Dodge – muscular lines and 19 inch aluminium wheels, the signature Dodge crosshair grille together with headlamps that aim to accentuate the grille to produce a very aggressive look. Peter Lambert, Managing Director of Chrysler Group said: “You might think that American cars always have to be big – but with the Hornet concept and now the Demon Roadster, Dodge has rewritten the rules for cool American car design. The Dodge Demon gives a taste for a potential future roadster that could sit alongside the Caliber and the Nitro and Avenger cars that we will launch later this year.” The concept is powered by a 2.4-litre petrol engine the Dodge Demon is capable of producing 172 horsepower at 6000 rpm and 165 lb-ft of torque at 4400 rpm.
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